CH11 Large and the first time of business should not
♯♯Advantage started in small shopFirst of all, a small shop is low the total of the rent. And, the amount of money of the labor cost also cries small because it doesn't need staffing too much when the shop is done business. Therefore, the calculation never goes mad so much greatly even if expenditure necessary for business is assumed easily, and it does business by the rough estimate. However, it is necessary to employ staff of some number to maintain the shop even if sales are bad when becoming a big shop. Moreover, the amount of the deficit swells with loosening of a little nature costing the expenditures of the rent and the utilities cost, etc. extra. The deficit in a moment decreases the fund on hand. In general, the opening is limited the fund on hand at first, and if the deficit is greatly paid because the operating fund is few, might become short the capital. Set up a small shop does the risk hedge to which the shop goes under. When it is started to start in business, it is very important to hold the practice concurrently, and to improve the skill in a small shop because a big shop is not made overcapacity if a small shop is not made overcapacity. However, there is a disadvantage in which a small shop is started. Naturally, because the size of the shop is limited, height is known as for the number of seats. The result and the number of seats are limited, and the limit goes out of a small restaurant where the high rotation cannot be hoped like the ramen shop to sales. The restaurant of the table service strikes and hits the wall of number of seats some time though calls the regulations of the max of sales in proportion to the number of tables a table mentality. Moreover, because the customer came to often concentrate on the weekend in the tavern etc. recently, a severe case is noticeable in a small shop where the saving sales cannot be done. It is the one thought to be "Only had to make it to a larger shop" without fail without fail in such a reason. However, this disadvantage will only have to give a clear-cut attitude as an important thing for establishment to do the risk hedge. ♯♯Hermit crab operationA small shop is opened in the beginning five years. And, a big shop is nearby built only a little more soon when prospering. Next, a small shop is sold to someone. The prospering shop is what the person that it wants to do back shows up without fail. And, big a little more land and the building move to my shop when having already done for five years. This is the safest, best method. 大久保一彦の本ダントツ飲食店の繁盛ノート